Posts in Visual & Multimedia

Designing Engaging Visuals: Crafting an Infographic for Data at a Glance

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This artifact features an infographic designed to convey complex information in an accessible and visually engaging format. Created as part of a design course, the project focused on applying visual communication principles and leveraging Canva to produce a professional-quality deliverable. Background The goals of the project included: The deliverable[…]

Mastering Adobe InDesign: Meet the Platypus Project

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This artifact showcases an introductory project in Adobe InDesign, completed as part of a design course exercise. The focus was on learning and applying fundamental InDesign tools to create a professional, visually cohesive document. This assignment highlights my growing proficiency in Adobe InDesign and my ability to implement core[…]

Testing Brand Voice: A/B Strategies for Publytics

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This artifact showcases a collaborative A/B testing project designed to help Publytics, a web analytics company, refine their website’s tone and content. The project began with a formal proposal outlining the methods and goals of the testing process and culminated in a detailed report presenting insights and actionable recommendations.[…]

Modernizing the Playbook: Revamping the Intramural Sports Handbook

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This artifact demonstrates the redesign of a college intramural sports handbook. The project involved transforming an outdated Word document into a modern, professionally formatted InDesign document suitable for print and PDF export. The redesign leveraged advanced design principles, including C.R.A.P. and grid-based design, to enhance usability and visual appeal.[…]

Enhancing Navigation: Analyzing Usability for the Department of Energy’s Website

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This artifact presents a usability report analyzing the U.S. Department of Energy’s Office of Inspector General homepage. The project involved conducting a usability test with diverse users, synthesizing findings, and creating actionable recommendations to improve the website’s functionality and accessibility. Originally completed for a Principles of Technical Communication class,[…]

Revamping the Manual: Redesigning ACO Training Materials

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This artifact showcases my redesign of a chapter from an Animal Control Officer (ACO) Training Manual, focusing on applying professional formatting and design principles using Microsoft Word. While the project predates my Adobe InDesign experience, it demonstrates advanced proficiency in leveraging Word as a design tool for creating effective[…]

Redesigning Clarity: Updating Spectrum Therapy’s Client Services Handbook

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This artifact represents the latest iteration of the Client Services Handbook for Spectrum Therapy, a company providing Applied Behavior Analysis (ABA) services to individuals on the autism spectrum. Over the course of several projects, I have transformed this handbook from two separate Word documents into a unified, modularly designed[…]

Transforming a Real Estate Flyer: A Before-and-After Showcase

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This project focused on redesigning a poorly designed real estate flyer to improve its usability and visual appeal. By applying the C.R.A.P. principles and designing on a grid, the deliverable achieved a professional, clear, and audience-focused layout. Background The goals of the project included: Objectives The primary objectives of[…]