Posts about User-Centered Design

Transforming Content Strategy: Developing a Roadmap for UNT CLASS

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This artifact presents a content strategy project for the University of North Texas College of Liberal Arts and Social Sciences (UNT CLASS). The project involved a comprehensive evaluation of the college’s website, focusing on improving usability, accessibility, and alignment with institutional goals such as promoting research and supporting stakeholder[…]

Simplifying User Experience: Conducting Usability Testing for Penny Juice

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This piece presents a usability testing report on the Penny Juice website, conducted as part of a group project in my graduate-level Usability and User Experience (UX/UI) course. Using structured methodologies such as card sorting, think-aloud protocols, and heuristic evaluations, our team identified pain points in the website’s design[…]

Creating a Step-by-Step Guide: Social Media for Seniors

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This artifact presents a comprehensive, multi-page instructional document designed to teach seniors how to use social media. Created in Microsoft Word, the project demonstrates a blend of task-oriented content, modular structure, and clear step-by-step guidance tailored to a non-technical audience. The deliverable incorporates accessibility principles and user-centered design, reflecting[…]

Testing Brand Voice: A/B Strategies for Publytics

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This artifact showcases a collaborative A/B testing project designed to help Publytics, a web analytics company, refine their website’s tone and content. The project began with a formal proposal outlining the methods and goals of the testing process and culminated in a detailed report presenting insights and actionable recommendations.[…]

Enhancing Navigation: Analyzing Usability for the Department of Energy’s Website

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This artifact presents a usability report analyzing the U.S. Department of Energy’s Office of Inspector General homepage. The project involved conducting a usability test with diverse users, synthesizing findings, and creating actionable recommendations to improve the website’s functionality and accessibility. Originally completed for a Principles of Technical Communication class,[…]