This artifact showcases a collaborative A/B testing project designed to help Publytics, a web analytics company, refine their website’s tone and content. The project began with a formal proposal outlining the methods and goals of the testing process and culminated in a detailed report presenting insights and actionable recommendations.[…]
This artifact presents a usability report analyzing the U.S. Department of Energy’s Office of Inspector General homepage. The project involved conducting a usability test with diverse users, synthesizing findings, and creating actionable recommendations to improve the website’s functionality and accessibility. Originally completed for a Principles of Technical Communication class,[…]
This artifact showcases my redesign of a chapter from an Animal Control Officer (ACO) Training Manual, focusing on applying professional formatting and design principles using Microsoft Word. While the project predates my Adobe InDesign experience, it demonstrates advanced proficiency in leveraging Word as a design tool for creating effective[…]
This artifact represents the latest iteration of the Client Services Handbook for Spectrum Therapy, a company providing Applied Behavior Analysis (ABA) services to individuals on the autism spectrum. Over the course of several projects, I have transformed this handbook from two separate Word documents into a unified, modularly designed[…]
This project focused on redesigning a poorly designed real estate flyer to improve its usability and visual appeal. By applying the C.R.A.P. principles and designing on a grid, the deliverable achieved a professional, clear, and audience-focused layout. Background The goals of the project included: Objectives The primary objectives of[…]